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Hi! I’m Dan Zinman. 👋Dan Zinman Toronto Marketing Leadership

I’m a quality-driven marketing relationship leader with extensive experience to deliver comprehensive strategies and campaigns that advance business objectives, builds reputation and deepens relationships.

I combine my backgrounds in both project and account management to provide strategic marketing leadership, while ensuring account foundation and project fluidity. I have worked on a wide range of campaigns, strategies and projects across multiple verticals, specializing in:
digital · CRM · direct response · POP · traditional mass · OOH · B2B

 

Dan Zinman Toronto Marketing Leadership

About Me

I am a passionate person who looks to integrate my personal passions into my work where possible, whether it be writing to help better understand the creative process, web design to better my knowledge of CMS management and coding (I built and currently manage both Maps About Nothing and The IHLC), or graphic design to help pitch in for some basic-level Photoshop work when needed.

I am also a culture junkie, constantly fascinated and enthralled with current news, trends and behaviour. I was a contestant on the game show Pop Quiz (but thanks to Paris Hilton, I did not win), I worship Mel Brooks and Larry David, I was a Seinfeld trivia champion (and later host), I am a history buff, and I have a Bacon Number of 3…which surely is good for something? I also am a proud dog dad, and Oscar is ready to serve as an office dog when called upon.

Clients

Dan Zinman Marketing Client Chevrolet Dan Zinman Marketing Client Buick Dan Zinman Marketing Client GMC Dan Zinman Marketing Client Cadillac Dan Zinman Marketing Client BP America Dan Zinman Marketing Client Microsoft Dan Zinman Marketing Client Royal Canadian Mint Dan Zinman Marketing Client Royal Canin Mars Dan Zinman Marketing Client Sirius Satellite Radio Dan Zinman Marketing Client Richard Ivey Business School Western University Dan Zinman Marketing Client Canadian Cancer Society Lottery Ontario Division

Key Accounts

 

 

GM Canada

Helping lead one of the largest global auto brands included a myriad of digital and relationship management tasks, both for GM’s core brands (Chevrolet, Buick, GMC, Cadillac) and organically growing corporate initiatives, including:
– CMS builds & maintenance for all brand sites
– launched multiple non-vehicle programs
– enhanced strategic & creative reviews
– build & enhancement of owners portal
– development of Auto Show lead gen program

 

Amica

As the main account lead for Amica Mature Lifestyles, a Canadian retirement home company that blends real estate, hospitality and healthcare marketing into a truly unique opportunity, I was able to oversee a variety of tactics, including:
– deveoped brand relaunch
– launched new website
– updated promotional materials
– charitable promotional support
– local marketing turnkey guides

 

bp America

Serving as a Project Management lead for bp, for both corporate initiatives and a network of over 7,000 retail locations, I helped to develop and produce a number of retail-focused campaigns, including:
– all quarterly corporate retail programs
– all monthly franchise retail programs
– launch of bp Invigorate gasoline
– launch of Chicago’s bp Crosstown Cup
– promotions with bank and sporting partners

 

 

Testimonials

 

One of the most dedicated and industrious guys I’ve ever worked alongside. And he’s a damn nice guy to boot.

Cory Eisentraut
Partner / Creative Director
BBD Perfect Storm

 

Instant credibility.

Michael Hayward
Vice President, Marketing
Amica Mature Lifestyles

 

Always consistent, reliable, hard working; he holds the respect of his colleagues and clients.

Brendan Marley
Group Account Director
MRM McCann Canada

 

Such a nice boy!

Dan’s mother

 

Let’s Chat!